Transformational Presence Community Manifesto
Our Mission, Intention, and Values
We help you and your organization create wholeness, meaning, direction, sense of purpose, and sustainable action so that you can realize your greatest potential and make the contributions to the world that you are here to make.
Our Soul Mission: We help create a world that works
Our Aspiration: To Transform the World
Our Core Belief: The Need For Conscious Leadership
Our Fundamentals: The Transformational Presence Model
- Everything is energy in motion—a part of a larger process unfolding; form follows energy.
- Energy cannot be created or destroyed; it can only be transformed.
- The world is built on a matrix of relationships.
The Three Questions are:
- What wants to happen? Or, What is the opportunity right now?
- Who is that asking me/us to be?
- What is that asking me/us to do?
From the Three Principles and the Three Questions, the Transformational Presence Model emerges:
Opportunity → Presence → Action
How We Begin
- Whole-Mind Thinking and Whole-Being Awareness skills that help you identify and connect the many moving pieces within emerging patterns and circumstances, even when the pieces are not so easily identifiable
- Models and structures for supporting both you and those you serve in developing effective and productive approaches and actions
- Skills and tools for:
- Finding clarity within confusion;
- Deep listening and awareness—for hearing beneath the words and observing beneath the surface of complex circumstances and situations;
- Inspiring creativity and innovation within stuck or mired situations;
- Discovering your next action steps for forward movement;
- Reducing stress and increasing resilience in the face of uncertainty, hardship, and challenge.
As we put those skills and models into practice, they begin to build and expand your capacities for awareness, compassion, understanding, and effective and sustainable action. On a larger scale, as individuals, organizations, and societies develop and refine this skill set, they begin to shape a transformational culture around them. As the culture transforms, people are more supported and encouraged to introduce transformational initiatives. And step-by-step, we create a world that works.
Our Core Capacities and Values: The Foundation of the Center and Community
- Know yourself. Know your soul mission, your life purpose and live it. This is the path of your greatest learning as well as the path toward your greatest gift to the world around you. Know who you are, who you are called to be, and what you are called to do. Stay focused and grounded in your essence. Keep an open dialogue going with your soul all the time and say “yes” to what it asks you for. And use your talents, skills, passions, and intellect ego to serve your soul in action in the world.
- Keep your own center and shine your light. Find your grounding and safety within yourself. When you look to others for approval, permission, or for your identity, you give your power and strength away. Developing and nurturing your sense of Self is a life-long journey. Stand fully in both your humility and your greatness and give the best of yourself to the world. Be true to your essence and shine your light brightly. The world can’t afford for you to hold back.
- Create an intentional culture and environment where exploration and discovery are encouraged. Be comfortable in “not knowing”, and live in an attitude of discovery, treating each experience and situation as something new, with its own set of messages and opportunities. Be aware of your intentions, purpose and mission in order to make clear and deliberate choices and decisions about where you put your attention, with whom you spend your time, and the focus of your action.
- Follow the potential. Navigating life is fairly simple when you start with three simple questions: 1) What wants to happen? 2) Who is that asking me to be? 3) What is it asking me to do? The first question helps you find the greater potential waiting to unfold. The second question helps you discover how you need to show up—what qualities and characteristics you need to call forth from within yourself—in order to navigate what is happening. And the third question helps you know what to do. When you follow the potential, it will show you the way. The key is to ask those three simple questions in that order.
- Remember that everything that happens is a part of a larger process unfolding. No circumstance or situation happens in isolation. Everything is a part of a larger flow of your life. And your life is a part of the larger flow of the world around you. The Principle of Correspondence says, “As above, so below; as below, so above.” Nothing is happening only to you. That same energy that is manifesting through you is also manifesting everywhere in some form. And the other way around. So always look for the bigger picture. It will give you a clearer perspective on where you are in that moment and help you find your next step.
- Remember that “what is happening” and your experience of what is happening are not necessarily the same thing. The story you tell yourself and the relationship you choose to have with your circumstances determines your experience. You can let life create experiences for you, or you can be proactive and choose how you wish to experience life. You can’t control your first thought about what is happening, but you can consciously choose your second thought. And it’s your second thought that will immediately begin to shape your experience.
- Co-create with “what is.” Life is much easier when we work with whatever is in front of us rather than push against it. So trust that whatever appears on your life path, whether it feels like an opportunity or an obstacle, is there for a reason. You don’t have to like it, but it will be easier if you accept that, at least for the moment, that’s what you have to work with. Ask it what it wants you to know or what is needed in the moment. Treat it as a co-creative partner and work with it to create something new. Invite it to dance and see what happens.
- Listen deeply. Listen beneath the words. Listen to the energy behind what is being said and what is happening, as well as to what is not being said and what is not happening. Listen to learn and discover what is new rather than only to affirm what you already think or know. Listen from an open heart and an open mind.
- Develop your intuition and listen to it; trust your deep inner knowing. The intuitive mind is the larger mind. It is your bridge to the greater Consciousness and to higher wisdom. In Transformational Presence, we call it Whole-Mind Thinking and Whole-Being Awareness. The more you develop and refine these skills, the more you are aware of the messages all around you and within you. Those messages will show you your path forward.
- Develop and nurture your daily reflective practice. Do it when life is good. Don’t wait until a crisis arises; it’s too late then. Whether your practice is meditation, prayer, yoga, journaling, walking in nature, or some combination of various things, make it a regular daily practice. Find what serves you and do it every single day. Every single day. When life gets tough, your practice will support you. It will see you through.
- Learn forward. Most of us have been taught to learn backward—to look at life through the lens of our past experiences and what we already know. However, in today’s fast-paced world, some of our past knowledge and experience is no longer relevant. Learning forward means letting life show itself to us on its own terms—meeting new experiences and information with an open mind and heart, and being ready and willing to follow a new path, a new way of engaging, and a new way of thinking when that is what the moment invites.
- Build and nurture a support system around you. Find those people and places that feed your soul and that support you unconditionally to be the best that you can be. And then stay connected with them on a regular basis. Do whatever it takes when times are good to keep that support system strong. These people and places can then be your lifeline when life gets hard. And life will get hard at times. That’s how we learn and grow and stretch into our greatest potential. So nurture those relationships. Take very good care of your support system and your support system will take care of you.
- Laugh every day. Laugh with others, laugh by yourself, laugh with your pets. Just laugh. Laughter is essential for a happy, healthy, abundant life.
- Be the Love that you are. Deep down at your core, you are made of pure Love. Sometimes we forget that. So get back to your essence. Just be Love. Stretch beyond the “verb” into the presence. Be Love. And all the rest will somehow fall into place.
Out of this way of living, leading, and serving, a set of 11 values emerges:
- Stewardship of the greater potential and the gifts we have been given in service of a greater good
- Integrity (including honesty and impeccability)
- Deep listening
- Learning forward
- Generosity of spirit
- Holding life lightly with love and care
Guidelines For Creation, Use, and Stewardship of Content
- All programs and materials created by Alan Seale and/or the Center for Transformational Presence team remain the intellectual property of the Center for Transformational Presence. As a professional courtesy, when community members use this material in their own programs, Alan Seale and the Center for Transformational Presence are acknowledged as the source, inspiration, or seed idea upon which the new work was based.
- All materials, content, promotional items and participant lists for the Center for Transformational Presence signature programs are solely owned by the Center for Transformational Presence
- All programs and materials created by Transformational Presence community members and program collaborators remain their intellectual property and belong to them and their own companies.
- All programs and materials co-created through collaboration between community members and the Center for Transformational Presence will be co-branded to both the Center and the community member’s company. The Center and the community member are joint owners of the content and materials. Both (or all) collaborating companies will be acknowledged as co-creators of the material, even if they are not present at delivery of the programs. As a professional courtesy, it is also agreed that no party shall present the programs and materials on their own without securing the permission of their collaborators first.
Please see our “Honoring the Source” Guidelines for further guidelines.
Our Intention: To Provide Skills and Tools For Transformational Leadership
Our Journey Forward: Nurturing the Potential
Possibilities For Interaction and Participation
Our most important question for the future is not, “What will we create? but rather, “Who do we wish to become?”
Alan Seale (from his book,Transformational Presence)
Seeking Inspiration and Practical Tools
- Regularly visiting our website
- Reading Alan’s weekly blog
- Subscribing to and reading “The Transformer,” the weekly newsletter of the Center for Transformational Presence
- Listening to and/or watching digital audios and webinars and participating in e-courses
- Reading Alan’s books
A typical series of steps:
- Interact with the content and if it resonates, reach out to us
- Give feedforward and ask questions
- Sense whether or not this way of being and working feels right for you
- Join one of our programs.
Participating In Our Programs
- In-person programs, such as those mentioned above
- Our expanding live virtual program offerings
A typical series of steps:
- Register for one of our programs
- Read the assigned book(s) before the program begins
- Attend the program sessions with openness and curiosity
- Connect with your colleagues in the program
- Register for another program of the Center that speaks to you
Building Relationships In the Transformational Presence Community
- One-to-one relationships with community members (through Skype, Zoom, etc.)
- Participation in the free Monthly Graduate Community Calls (teleconferences with Alan on Zoom)
- Participation in a free Coaching Circle (for graduates of the TPLC)
- Participation in an in-person or virtual masterclass with Alan (for graduates of the TPLC and/or TPLA)
- Attending the annual Transformational Presence Global Leadership Gathering (for graduates of the TPLC or TPLA).
A typical series of steps:
- After completing a workshop or program, reach out and connect with the fellow participants with whom you felt an affinity or mutual interest
- Skype/Zoom/Email/Phone/meet regularly with the new friends you are making
- Sign up and join in the Free Monthly Graduate Community Calls
- Join one of the existing Coaching Circles around the world or start a new one with your fellow TPLC program participants
- Ask yourself what wants to happen in your life and work in service to others. Follow through by sensing who it is asking you to be and what it is asking you to do, and then responding
- Attend a Global Leadership Gathering to deepen your Transformational Presence relationships as well as continue to grow in your Transformational Presence work in the world.
Becoming a Certified Transformational Presence Coach
- Participate in the TPLC and the Supervised Mentor Coaching program.
- Download the certification application. You will find the link at the bottom of the Certification toggle box mentioned above.
- Begin logging your Transformational Presence coaching hours along with client name, email address, and number of hours coached. This information will be kept confidential. We only collect these data for verification of your coaching hours should there be any question. The names and addresses of your clients will not be added to our database. There is a sample table for keeping these records within the application.
- Contact Kim to schedule your telephone or Skype certification exam with Alan.
Opportunities For Transformational Presence Graduates To Collaborate
If you could play any role in the Center for Transformational Presence or contribute your gifts and talents in any particular way of your choosing, what would that be?
Working in Partnership
Voluntary Service To Support the Work
- Offering social media support to the Center
- Offering community development support
- Offering subject matter expertise and support to community members and/or to the Center
- Offering service to a specific industry or group with our support (healthcare, education, non-profit organizations, etc.)
- Offering administrative support
A typical series of steps:
- If you are inspired to serve the community and/or the Center in a particular way, please send an email to Kim Adams, and share your idea with us. In the subject line, please write: Inspired Idea.
- Trace Hobson, Alan Seale, or Kim Adams will then be in touch with you to follow up and explore the possibilities.
Hosting Transformational Presence Programs In Your Region or Country
- The basic hosting responsibilities include finding a suitable location and handling all arrangements and communication with the venue representatives, promoting the program to your network and region and gathering the participants, and hosting and assisting in the program itself.
- The Center’s responsibilities include the delivery of the program (by Alan Seale or someone who he has personally mentored to lead that particular program), providing master copies of supportive materials, and promotional support.
- As these programs are presented in partnership between the Host and the Center, promotional materials can be co-branded between the Host and the Center. This includes promotional materials for the program itself as well as for any promotional events such as a webinar or video. The promotional materials themselves are owned by the Center for Transformational Presence.
When we partner with a host to present a program in a particular country or region, we create a very simple business partnership agreement for that program. We can support you in promoting and registering participants, or you can do that on your own. We are here to support you in great appreciation for how you are supporting the spread of the Transformational Presence approach. A typical series of steps:
- If you would like to host an in-person program in your region or country, please send an email to Kim Adams and let us know of your interests. Please write in the subject line: Hosting a program.
- Trace Hobson, Alan Seale, or Kim Adams will then be in touch with you to follow up and explore the possibilities.
Inviting Leaders of the Center as Keynote Speakers or Guest Presenters
Fostering Content Collaboration and Virtual Program Delivery
- Successful completion of the TPLC
- Successful completion of the Supervised Mentor Coaching Teleclass series with Alan
- Become a Certified Transformational Presence Coach
- Completion of Alan’s “12 Keys to Creating Transformational Workshops” virtual program.
Examples of content collaboration and virtual program delivery:
- Co-authored articles, blogs, or even books
- Collaborative Webinars on a Transformational Presence related topic
- Podcast series offering skills, tools, practices and learning that will further support the Transformational Presence approach to life, leadership, coaching, and service.
Next steps might be:
- Consider the question: If you could collaborate with the Center on a particular topic or in working with a particular audience, what kind of collaboration and content would excite you the most?
- Send an email to Kim Adams, describing your idea for content and/or a virtual program. Trace Hobson, Alan Seale, or Kim Adams will then be in touch with you to follow up and explore the possibilities.
Leading Our Signature Programs Virtually or In-Person
- What wants to happen with us together?
- Who is that asking each of us to be?
- What is it asking us to do as a next step?
If this deeper connection with the Center for Transformational Presence and with Alan and his work calls out to you to the point that it won’t let go of you, then send an email to Alan Seale and let’s begin a conversation.
What People Are Saying
Jo Boniszewski (Netherlands)
With Transformational Presence, I find myself in a completely non-judgmental and open place of discovery with my clients. The (self) coaching tools offered in the TPLC are hugely powerful in their simplicity, inviting deep insights, new opportunities, and answers to quickly arise, regardless of how complex or emotionally charged my client’s issue is. Utilising the intelligence of both the intellect and our intuition and combining exploration and reflection with action, Transformational Presence has resulted in significant and sustainable growth for me and for my clients.
—Jo Boniszewski, Owner at Barefoot Training & Coaching
Magnus Green, Executive Coach (Sweden)
Joanna Zawada-Kubik, PCC (Poland)
TPLC is for me much more than a training—it is an invitation, once and for all, to declare who I choose to be in my life and what I want to support with my energy and actions.
—Joanna Zawada-Kubik, PCC, Executive and Team Coach
Marja Sas, CTPC (Netherlands)
Alan respects who you are and where you are in your process. He does not push you, yet he challenges, invites, and encourages you, creating a space where you can explore, discover, and learn—a place where transformation can happen.
TPLC and working with Alan has impacted my life and work magically. I now live my essence and work from there. TPLC has become a way of living and working. Do you live what you know? Do you live your essence?
—Marja Sas, CTPC, Coach-Therapist
Gijs Dullaert (Netherlands)
More and more, I’m able to be a “vessel” for the things that need to happen. Most important to me is that I’m feeling much more at home in myself. My internal fire is so much stronger than ever before. I feel so privileged to have been introduced to Transformational Presence and to continue receiving its incredible gifts.
—Gijs Dullaert, Entrepreneur and CEO at AIMMS
Beth Masterman (USA)
—Beth Masterman, Masterman Executive Coaching, Inc.
Jim Parker, MCC (USA)
—Jim Parker, MCC, The Mentor Connection, Inc.
Patricia Koster (Netherlands)
The Transformational Presence tools are hands-on. I use them in the groups of frontline workers (midwifes, general practitioners, community health workers, youth workers) I work with. Together, we create and hold space for transformation in systems that no longer serve. Shifting from chaos, drama, and exhaustion to a grounded path connected through collective wisdom.
My personal path with Alan and the Transformational Presence community is a great inspiration for which I have an incredible flame of gratitude. It’s all about creating a world that works.
—Patricia Koster, Management Consultant, Participate
Maciej Szturmowicz (Poland)
—Maciej Szturmowicz, Strategic Advisor, Change Integrator, MBank
Mary Riley, CTPC (USA)
—Mary Riley, CTPC, Founder and Director, Center for Non-Profit Coaching
Nienke van Dijk (Netherlands)
Transformational Presence has deepened my relationship with myself and I feel more grounded. The TPLC brought me so much more than just the training itself—I learned so much from Alan and so much about myself. The new friendships that I developed and the connections with colleagues there continue to support your journey. You feel the understanding from them. And they also give you a kick in the butt if you need it! This is all thanks to Alan. He creates a circle of trust from the moment you step into his presence.
—Nienke van Dijk, Freelance HR Director and Coach
Svetlana Pitkianen (Russia)
—Svetlana Pitkianen, Department manager, IKEA Russia
Sander van Eekelen, CTPC (Netherlands)
What has helped me in particular is, simply put, Alan’s presence. In an open, totally non-judgmental way, he invites you to explore whatever is arising for you so that you can understand or receive the insights that are waiting for you. He effortlessly creates an environment in which you can easily tap into more intuitive sources of knowing. His unique approach to coaching and leadership creates a strong interconnection between “being” and “doing” that has enabled me to fully enjoy life with a quiet mind, a relaxed body, and an inspired heart! Integrating Transformational Presence into my work has brought an ease and acceptance to my coaching that allows me to be present with my clients on a very deep level.
—Sander van Eekelen, CTPC, Transformational Coach
Jayne L. Garrett, PCC (USA)
The uniqueness of this program is the offering of experiential learning with inter-developmental conversations, which result in building a powerful connection with colleagues and peers. These connections of diverse styles and expertise attract and feed the strength of the Transformational Presence community by offering opportunities of development and collaboration. The methodologies offered in this program are relevant to both clients and your life.
Different from other trainers who solely feed your mind with knowledge and skills, Alan's energy and style are inviting, experiential and uplifting. You leave the gatherings he leads and facilitates with a renewed sense of purpose as well as tangible new tools and techniques. These takeaways are immediately applicable to your work and your life. Passion for this work beams through Alan with laser focus and pure intention, which maximizes the learning experience.
—Jayne L. Garrett, PCC, Human Development Expert, Author, Facilitator
Monica Rodriguez (Singapore)
Making changes and creating a new professional/personal life can feel like a mental exercise or hard work. However, through TPLC and Alan’s approaches, realizations naturally arise. Space is given; outcomes are not forced. From that space, shifts in perspective and strategies simply flow. Clients go deep in their process, but it somehow feels effortless. Subtle, powerful, and practical.
Personally, since participating in the TPLC three years ago, I’ve been able to better align how I live, work, and play: creating energetically as well as physically, plugging into something bigger than me to seed possibilities and make them a reality. Transformational Presence has enabled me to live the way I coach, and to coach the way I live.
If this resonates with you, then you’ve found your coaching tribe!
—Monica Rodriguez, Corporate Trainer/Facilitator/Coach
Eleonore Karimoen-Fleur, CTPC (Netherlands)
—Eleonore Karimoen-Fleur, CTPC, Trainer and Kidscoach
Mark Vandeneijnde (Switzerland)
After my first workshop with Alan, I could sense that Transformational Presence would play an important role in enabling this major transition. In the following years, I joined the Transformational Presence Leadership and Coaching Program (TPLC) and became an active participant in the Transformational Presence community. I developed the skills and confidence to anchor the next phase of my work around my deeper calling, while creating an effective connection with the realities of today’s world.
Working in this space between “what is” and “what could be” comes with many creative tensions for which traditional problem solving skills no longer work. With Alan, I have learnt to tap into the “energy of potential” that is contained in these tensions and become a steward for the new opportunities to break through. What started off as a coaching tool or mechanism to change my work has now become a natural and very fulfilling way of life.
—Mark Vandeneijnde, Co-Founder, Being at Full Potential
Lilia Dicu, PCC (Romania)
—Lilia Dicu, PCC, Daring Executive Coach
Marjanke de Cock (Netherlands)
In addition to my personal growth of feeling more confident and grounded, I am able to support teams and organizations much more easily now—to help them get out of being stuck in their challenges and situations and moving them towards their greater potential.
The additional Mentor Coaching Class with Alan was spot on my potential in being and coaching, and it deepened my focus on transforming the client’s relationship towards the issue or topic that we are working with rather than just trying to “fix” the issue. This makes a huge difference in our work. What a great and inspiring coach you are, Alan. A big thank you!
—Marjanke de Cock, Business Coach, Partners in Leadership Facilitator
Rajesh Vaidya (India)
TPLC has a strong theoretical core, which finds its validation in ancient wisdom as well as modern-day quantum physics. Even more useful, though, was the application part of the theory, which came through simple yet profoundly practical techniques. The best part of the techniques is their instant demonstration and to see them delivering results! I now use the TPLC concepts and techniques in my coaching sessions. They work very well and help my clients.
Alan is a warm and authentic person. He has a personal understanding and special connection with every participant in his programs. His work is incredibly important in today’s world. It offers fresh perspective, energy, wisdom, and hope. I am extremely happy that we met!
—Rajesh Vaidya, People and Organiznational Development Pvt. Ltd.
Kate Harper, PCC (USA)
—Kate Harper, PCC, Executive Coach
Margreet van Persie (Netherlands)
Thanks to these experiences, my way of perceiving has changed and, as a consequence, my working in coaching and organizational training have fundamentally changed. Moreover, in the TPLC program (Foundation program and the Supervised Mentor Coaching teleclass series), I have learned many new coaching tools. Alan offers them in abundance! However, TPLC is much more than a set of tools. It is a way of perceiving—an approach that opens up the potential in myself and in my clients. I feel great gratitude for the gift that Alan shares.
—Margreet van Persie, NOBCO EMCC, European Master Practictioner Coach
Phil Knapp, CTPC (Canada)
—Phil Knapp, CTPC, Coach
Ineke Raaijmakers (Netherlands)
—Ineke Raaijmakers, Coach/Advisor, Maxima Medisch Centrum
Niklas Lindvall (Sweden)
During the months after the TPLC, people started coming to me for coaching. It was the first time I could be myself and speak about who I really am. At work, I finally had he courage to start experimenting with the new exercises and tools that Alan taught us. People didn’t always understand how they worked, but they were very happy with the results! My courage grew and so did theirs. All of this has helped me to trust following the energy and using my intuition in my work.
Alan helped me to connect to my heart and to follow the energy of what wanted to happen. As a result, I have a new worldview about how I can influence my life path towards happiness and freedom and now am helping others to do the same.
—Niklas Lindvall, coach, Coaching Without Borders